Your Done-For-You DM System, built for MedSpas.
Knowledge. Communication. Relationships. Trust.
Putting your clinic first with more replies, more bookings, and more revenue.
Your AI Concierge is built to reflect the neural processing of a seasoned front-desk employee — trained on your voice, your treatments, your pricing. Most clients won't realize they're not chatting with a person. No scripts. No "press 1 for pricing." Just clear, on-brand conversation that moves leads toward booking while you're holding a syringe.
Your services, treatments, pricing, protocols, tone of voice, the way you greet a client on their first visit. We extract everything that makes your clinic yours — and we encode it into the concierge.
What's your real pain point? Missed after-hours inquiries. "How much for Botox?" on repeat. Booking friction. Response time. We build the concierge around the one outcome that moves your revenue — then layer in the rest.
The concierge launches in your Instagram DMs. Every inquiry gets a response in under 60 seconds. Hot leads get routed to your calendar. You keep treating clients. We keep tuning the system.
Human-like speed to lead boosts conversion by up to 391% — your AI Concierge responds in under 60 seconds, in your voice, around the clock.
Want to see how it actually responds?
DM "Glow" to @softlogic_demo See how we answer treatment questions in under 60 secondsThe Speed-To-Lead Reality
higher conversion when responding within one minute
Velocify Researchmore likely to qualify a lead when contacted in 5 minutes vs. 30
MIT / Harvard Business Reviewof buyers purchase from the first business to respond
Lead Response Management Studyaverage follow-up time in the aesthetics industry
MyMedLeads / NextechBuilt for the GTA. Designed for the Toronto injector market — where premium pricing demands premium communication.
We texturize conversations — so clients glide seamlessly through their MedSpa journey. Calm. Held. Unhurried.
Your AI Concierge ensures every inquiry is answered — promptly, professionally, and always on-brand. A premium solution for businesses where value deserves clear, elegant explanations.
You finished a HydraFacial at 3:47 PM. Here's what your AI Concierge handled while your phone was face-down.
One asked about Botox pricing. One wanted to know your HydraFacial process. One booked a consultation for next Thursday at 2:15 PM. You were undistracted the entire time. Your client got your full attention. The booking got handled.
You stay focused on your clients. We handle the infrastructure.
Never miss an inquiry, even at 2 AM on a Sunday. Every message is seen, tracked, and handled.
Smart responses that sound like you. Trained on your voice, your pricing, your treatments.
No integrations. No friction. She now has enough information to call in her booking — or land it directly into your calendar herself.
That's it. Revenue protected while you were present for the client in front of you.
Not a digital agency that added a MedSpa tab. Not generalist infrastructure retrofitted with AI. A concierge system — birthed for this purpose.
One Concierge. Two ways in. Stress-free pricing built to meet you wherever you are in your MedSpa journey.
For solo founders, new openings, and boutique clinics building their foundation.
Everything in Echo Build — plus two assets built to give your Concierge a louder launch and a clearer first 30 days.
Think of it like buying a car: you own the build outright. Your AI Concierge runs on ManyChat, which charges its own monthly platform fee (~$58 USD/mo, paid directly by you). The Echo Build covers your bespoke setup, personalization, and Echo Response™ — not the platform.
Continues your Concierge's care after your included period. Voice tuning, treatment updates, technical health — so she keeps sounding like you as your business evolves.
A Concierge isn't a one-time install — she's a living system. Instagram evolves. Your treatments change. Your voice grows. Echo Care keeps her tuned to you, not frozen on launch day.
In a boutique clinic, the founder is the brand. So before your Concierge ever quotes a price, it should be able to answer the question that actually earns trust: "Who's behind this clinic?"
Once you sign on, I gather your story — your path into aesthetics, your philosophy, why you opened your doors — and encode it into a dedicated layer of your Knowledge Library. The result is a Concierge that doesn't just handle logistics. It speaks to your experience, your values, and the reason a client should feel safe in your chair — in your voice, the way you'd say it yourself.
Not a bot reciting your prices. A first impression that sounds like the person your clients came for.
Pricing current as of June 2026. Questions? info@softlogicstudio.ca
See what happens when silence isn't an option. Experience the live demo, or book a 15-minute walkthrough with Anna.
DM "Glow" to @softlogic_demo See the concierge in actionSoftLogic Studio's mission is to unify human presence with intelligent systems — so independent MedSpa owners don't have to choose between operating their business and embodying it.
I've spent the better part of two decades inside the world of independent business — not as a spectator, but as the person in the room making it work. Marketing, communications, technology, journalism. Young founders building empires from nothing. Industries that had no business being in the same sentence. I learned early that skills travel — and so did I.
Over time, a pattern developed. A quiet erosion. Brilliant people. Exceptional craft. And a growing gap between the luxury experience they delivered in person, and the communication it took to get there.
That gap has a cost. And in the MedSpa world — where clients are investing in themselves, where trust is everything, where a single unanswered DM can quietly become someone else's booking — that cost is highest.
I'm 41. I get treatments myself. I've sat in your clients' chairs. I've felt the difference between a clinic that makes you feel held from the first message, and one that goes silent and hopes you'll follow up.
I built SoftLogic because I had the knowledge, the background, and the belief that independent MedSpa owners deserve infrastructure that matches the care they give their clients every single day.
This isn't a tool. It's a relationship. One where we learn your voice together, build something that sounds like you, and make sure no client ever feels like an afterthought.
I also want to say something about AI — because I know it can feel like a lot.
I'm not a developer in a basement. I get Botox. I research red light therapy. I notice when a clinic's Instagram feels cold and when it feels like a warm referral from a friend. I live in the same world you do, and I care about the same things you care about — how something feels, how it's received, whether it represents you well.
That's why I built SoftLogic the way I did. Not to hand you a piece of software and wish you luck — but to be in your corner while we build something that grows with you.
You don't have to figure out AI. That's my job. Yours is the craft. I'll handle the rest.
You give your clients the best of yourself. Let me help you give them that — even when you're not in the room.
— Anna 🤍